She believes women will fuel the market by buying wellness products to replace prescription anti-anxiety medications, anti-depressants and sleep aids.
— TIME Magazine
She’s the most widely recognized female personality in cannabis….Every movement needs a figurehead. A leader to attached the hopes and dreams of an industry...Jane West isn’t in the cannabis business. She’s in the empire business.
This mom is on a marijuana mission: making the pot business women-friendly.
— CBS This Morning


Welcome to! 

Our vision here is big. HUGE. We know that well-designed products elevate your experience, and we believe that having a more elevated experience leads to bigger, broader social change. We are thinking big, but starting small. We are building Jane West organically by creating thoughtful products for an existing community of enthusiasts and a growing community of first-timers. Whether you’re looking to improve your life through cannabis, spark the conversation and educate your peers, or you’re just curious about this beautiful plant and its benefits, we want to elevate your experience so you can elevate your life. We invite you to #takeflight with us.

Here’s to a brighter and greener future,


One day, as Colorado prepared to roll out its recreational cannabis program, a career woman and suburban mom had an idea. Why not incorporate the substance she enjoyed into the dinner parties she hosted for her friends? In a matter of months, Jane West was hosting cannabis events that put the plant in a sophisticated, social setting. The events started selling out, and the national and international media were soon writing about this exciting new idea as a reflection of Colorado's closely watched, fledgling legalization program.

Prior to launching her consumption-friendly cannabis events company Edible Events in 2014, Jane was a working mother rising through the management ranks as a corporate event planner. After her employer spotted her vaping on CNBC, she was quickly fired. Jane took this opportunity to fully immerse and invest herself in the cannabis industry full time. She founded Women Grow, the cannabis industry’s largest professional networking organization, and is now the CEO of her eponymous cannabis lifestyle brand Jane West. At Jane West, she develops accessories and home goods that invite mainstream women to experience the benefits of cannabis and take part in the legal lifestyle.  

Jane is a voice for mainstream consumers and women like her who stand to benefit greatly from an alternative to alcohol and pharmaceuticals. She believes that cannabis is the best alternative, and invites consumers to elevate their experience and #takeflight.